After what was hopefully a successful #GivingTuesday and year-end campaign at the end of 2021, it’s time to plan how you’ll approach your year-round engagement and donor communications throughout the year ahead.
In this session, Farra Trompeter, co-director of Big Duck, will explore:
- Ways you can evaluate and improve your donor engagement efforts year-round through smart communications and activities
- Blending both new and traditional approaches
- Ideas for getting your donors AND other members of your community to feel connected to your work
To reduce the year-end stress, it starts with a year-round engagement plan. Get ready for great takeaways you can implement right away!
As Big Duck’s Co-Director, Farra ensures that Big Duck is a healthy, thriving company—that we’re creating a great work environment, are financially stable, producing work that successfully meets or exceeds client’s needs, and that diversity, inclusion, equity, and antiracism are centered in all we do. She directs Big Duck’s marketing and business development efforts, seeking to build relationships with nonprofits who want to use communications to achieve their mission.
Farra has led dozens of organizations through major brand overhauls, fundraising campaigns, and much more since joining Big Duck in 2007. She’s a frequent speaker around the country, training nonprofit staff and board members on branding, communications planning, and engaging donors at all giving levels.
