We can hardly believe it, but yes, fall is essentially here (at least in terms of football, pumpkin spice lattes, and back-to-school), and that means the holiday season isn’t too far away either. Does your nonprofit already have a holiday giving campaign plan, or are you holding onto those last few weeks of summer?
In the last few years, the nonprofit community has rallied around a day to call their own during the holidays, which is all about philanthropy. #GivingTuesday was created by the 92 Street Y in New York City and the UN Foundation in DC to counter against Black Friday and Cyber Monday and reinvigorate this busy retail season with its original concept: to give back to the community and to others.
Two years after it launched, #GivingTuesday has engaged more than 10,000 organizations and raised hundreds of thousands of dollars online, and even more importantly, created a stronger sense of community and partnership between nonprofits during the holiday season – a time at which they are competing for donors’ attention and dollars, just like retailers.
Take Action Now:
→ Mark your calendars: #GivingTuesday is on December 2.
→ Check out the GivingTuesday website to learn more and get started planning.
CauseVox is a huge fan of #GivingTuesday, and several of our users have seen success in the last couple of years creating their own campaigns through our platform. This year we’d like to see even more of you take on the challenge and join the #GivingTuesday movement – are you in?
Here are just a few things we’ll be doing to help you prepare over the next few months:
- Monthly blog posts leading up to the big day with tips, strategy ideas, and resources to help you plan your #GivingTuesday campaign
- Multiple webinars featuring CauseVox team members and partners
- An online guide and a comprehensive eBook – both focused on the unique aspects of running a #GivingTuesday campaign on the CauseVox platform
- Blog posts on featured partner sites to highlight the collaborative nature of the #GivingTuesday community
- Extra support from the CauseVox team as you prepare for, set up, and manage your #GivingTuesday fundraising campaign
Let the countdown begin! #GivingTuesday is less than three months away!
