You’ve decided to run a peer-to-peer fundraising campaign because you know it’s a great way to increase your prospective donor base, engage your supporters, and share your campaign beyond your current network. After finalizing the details, including your campaign theme, goal, and timeframe, you’ve created the main website and you’re ready to roll! But there’s a […]

Events are a great way to rally your supporters in-person. But what about those donors that can’t make it? Or how about the people that don’t necessarily have the funds to give during the event itself but can at a later date? You may also have folks that have wandered onto your crowdfunding site, only […]

On any given day, I regularly sign in to Facebook, Instagram, and LinkedIn. I follow Twitter during big events (such as the presidential election) and send the occasional Snapchat. Like most internet users, I have between 5 and 6 social media accounts, 3 of which are used often. Nowadays, it’s safe to say that most […]

Whether it’s for a quality workout, childcare, or swim lessons, YMCAs serve a big purpose for hundreds and thousands of people in communities across the US. But YMCA’s aren’t just a gym. They’re part of an organization focused on “building healthy spirit, mind, and body for all” which can include anything from nutrition classes to […]

I remember what it feels like to be a fundraiser once mid-January rolled around. There are thank you letters to write, data to input, reports to analyze, but there is also a sense of calm. After all, the fundraising “busy season” was now behind us. January always provided a great, but fleeting sense of peace. […]

Today it seems like the options for reaching donors are virtually unlimited. We can meet up for coffee, host an event, make a phone call, shoot out an email, blast a Tweet, post a video on YouTube, organize a Facebook LIVE event and the list goes on and on. It’s a far cry from the […]

If Gandhi’s phrase “The future depends on what you do today” is true, then we have some work to do this month. After all, February is often considered a “slower” time for fundraising professionals. Therefore, it’s a perfect opportunity to complete a lot of to-dos you simply can’t get to the rest of the year. […]

Chances are, you’re still working through the chaos that was year-end fundraising. You’re probably also knee-deep in meetings to prepare your fundraising calendar, budget, etc. for the upcoming year. Yes, I know all too well just how exhausting the annual fundraising cycle is for you and other nonprofit professionals. However, there is a silver lining […]

A nonprofit I once worked with went through a recent organization-wide change. Instead of working toward abstract goals, they began to focus on impact. It was a necessary shift that many forward-looking nonprofits are making as well, but it threw some of their long-time, loyal donors off. The nonprofit had to field a ton of […]