In a world where social media dominates the communication landscape, creating a social presence for your crowdfunding campaign is more important than ever. Having a platform to personally connect and communicate with supporters is key, and hashtags have evolved to be a necessary ingredient in social media communication. Hashtags, which are essentially search terms preceded by […]

It’s no secret that the Internet can seem a bit impersonal. In a space where you can have an entire conversation with someone without ever knowing what he or she looks like, or read an article without knowing a single thing about the author, oftentimes we can start to crave a slightly more personal connection. […]