The golden question in peer-to-peer campaigns: How can you motivate peer-to-peer fundraisers to reach their goals? When you first launch a peer-to-peer fundraising campaign, the energy is electric. Fundraisers are buzzing, your cause is front-and-center, and donations are rolling in. But somewhere between kickoff and the finish line, the adrenaline dips. We’ve all been there. […]

If you’ve ever hoped a donor would magically become a major contributor after a single gala or email appeal, you’re not alone. It’s tempting to think a generous check will come out of nowhere, but in reality, major gifts rarely work that way.  The truth is, you don’t land major gifts by luck. These transformative […]

If you’ve ever been buried under spreadsheets, disconnected donor lists, and a mountain of data exports, you’re not alone. Nonprofits are collecting more data than ever before, but many teams feel stuck when it comes to making that data actually work for them.  But when that data gets organized into effective fundraising reports, it becomes […]

Think back to the last time you received a handwritten thank you note. I’m not talking about a generic email or automated receipt, but a real message with your name on it, acknowledging your specific gift. Chances are, it made you feel seen.  That kind of personalization is often missing in today’s fundraising. While technology […]

Have you ever sent an email to your entire donor list, only to realize afterward that it didn’t apply to everyone? Maybe the message mentioned years of loyal support or an invitation to join a legacy giving program, and then you got a reply from someone who just made their very first gift: “Thanks… but […]

What if every step you took could help someone gain access to clean water for life? That’s the idea behind Well Aware’s inaugural H2gO Challenge, a campaign launched in April 2025 that brought together hundreds of participants to walk, run, and fundraise for clean water access in East Africa. The initiative invited people to walk […]

Online fundraising sites are powerful tools to help you fundraise. With a dedicated fundraising website, you can enhance your campaign, providing a central hub to help you raise more money; it’s the rallying point for all of your planning and messaging. These days, you don’t have to be tech-savvy to have a professional-looking campaign but […]

It’s 2025, and we’re fully living in a subscription culture. Everything from our favorite tunes on Spotify to our weekly meal kits are just part of how we live now—simple, straightforward, and automatic. This model of convenience and consistency isn’t just limited to consumer goods; it’s actually been part of nonprofit fundraising for decades in […]

It’s common to think that an event starts when guests check-in. In reality, it actually begins the moment someone visits your event page. The registration experience sets the tone from that very first click. Whether it’s a gala, luncheon, or peer-to-peer fundraiser, the ease of signing up can significantly influence people’s eagerness to join. To […]

What’s your plan for 2025? Whether fundraising went as you desired in 2024 or veered off your ideal path, it’s crucial to recalibrate for the upcoming year. The best way to do that is by crafting an annual nonprofit development plan for 2025.  What is an Annual Nonprofit Development Plan?  An annual nonprofit development plan […]