4 Content Marketing Essentials for Nonprofit Fundraising

Content marketing is a powerful way to spread your message, but when worrying about shareability, promotion, and SEO, it can be hard to remember some of the essentials to make sure your content is doing the job you need it to. Here are four content marketing essentials for nonprofit fundraising you should make sure you […]

Building and Sustaining a Tribe Around Your Cause

The internet is a big place and it’s easy to get lost in the noise without a loyal tribe to support your cause. In nonprofit crowdfunding especially, success is often determined by whether or not you have built a tribe of people. Here are some useful strategies you can use to build a tribe of […]

Nonprofit Marketing to Win Donors’ Hearts and Minds

We know that most people make purchasing, and donating, decisions based on their emotions. That’s why a compelling story is so important to successful nonprofit marketing and crowdfunding campaigns. But if your nonprofit marketing is all about emotional appeal, it can turn donors off. You also need to provide strong reasoning and data. So how do you […]

Crowdfunding Fundamentals from School Bake Sales

Nonprofit crowdfunding is a relatively new term, but it’s been around as long as school bake sales and community carwashes. Most of us have tried these accessible forms of fundraising, so we can learn a lot about crowdfunding fundamentals. Sadly, these classic fundraisers are going out of style. Even schools are now benefiting from current […]

How to Fundraise for International Women’s Day

International Women’s Day, on March 8 every year has been celebrated since the early 1900s but has gotten more traction in recent years as the international development community has amped up its efforts online and offline. Now, hundreds, if not thousands of organizations raise funds and run awareness and advocacy campaigns for this global day […]

5 Psychology Tips for Powerful Messaging

When you started your nonprofit or social enterprise, you probably weren’t doing it to become a marketer. After all, you’re not selling used cars! Why should you have to do anything more than tell your story with the passion you can have? The nonprofit world needs as much savvy marketing as the for-profit sector, perhaps […]