From ancient cave paintings to modern neuroscience, evidence abound that humans learn and communicate best through stories. Therefore, stories can be a powerful tool for nonprofits. Stories can raise awareness for a cause. Stories can illustrate social impact. Stories can connect individuals and create a community. Since science has shown our predisposition to connect to […]

Donations are the gas that will get your car (your nonprofit) to where you’re going (your mission). No matter how great or worthwhile your destination is, without gas, you are not going to get there. You must identify how to get donations for your nonprofit’s mission. You are not going to accomplish your goals. Which […]

We have spent several weeks discussing ways that your nonprofit can authentically connect with your donors. Face-to-face interaction, social media presence, and expressing sincere thankfulness for donor support are three ways to build great donor relations. Today we are going to wrap up our series by discussing a critical ingredient to building lasting, authentic donor […]

Earlier this year, Marketing Sherpa conducted a survey and found that an overwhelming 72% of people would prefer companies communicate with them via email. Social media came in at less than 20%. “An overwhelming 72% of people would prefer companies communicate with them via email…” tweet this This is great news for nonprofit marketers and […]

In this guide, you’ll learn how you can build and engage a community of followers to support your nonprofit’s crowdfunding campaign.

“Communications timing – The choice, judgment, or control of when something should be said” Communications timing is a deadly art. It can help or hinder your crowdfunding or online fundraising campaign. One time, we saw a small nonprofit launch their online fundraising campaign one week before their team went on vacation. Did it succeed? Heck […]

Oxyclean. Thighmaster. Ginsu Steak Knives. What do these products have in common? They all come from infomercials. You know they’re trying to sell you something, and you know that it’s always too good to be true. But you just can’t say no. What’s their secret weapon? Neuromarketing hot triggers. Hot triggers are statements, examples, and […]

Stories have the power to rally individuals and transform communities. Unfortunately, it’s an uphill battle for most nonprofits. You may be struggling with leveraging stories for your crowdfunding campaign, your bosses may not understand what storytelling is, or maybe you’re just not sure where to start. There’s a solution! At 16NTC, we shared how you […]

You’ve had the same website for a few years. You’ve been making it work, modifying it piece-by-piece to match your new strategy, new ideas, and new communication needs. But you’re starting to feel as though your squeezed in, mashed together website isn’t working for you as well as it could. If this sounds familiar, it […]