The Real-Life Orange Is the New Black

What is your crowdfunding campaign? 15 Days of Transformation for Women in Prison. We are trying to raise $15,000 in 15 days to help women leaving one of Canada’s federal prisons to successfully reintegrate back to the community so that they permanently leave a life of crime! How is your progress so far? It is […]

How 50 Men Want To Save The Boobs

Can 50 men save the boobs? Ryan Haigh thinks so. We sat down with Ryan Haigh from Beards for Boobs on what his team is up to, his campaign, and how it’s making a difference. Read this inspiring interview to learn more about his fight against breast cancer. What is your campaign? What are you […]

4 High Impact Online Fundraising Videos

Creating a video for online fundraising always starts with a plot. Here’s a round-up of four videos, each with unique plots, that you can follow as examples for your next fundraising video. Connection plot fundraising video Trinity Grace Church Brooklyn: A New Morning Service Since starting a new church service is a cause they’re deeply […]

New Guide: Using Online Fundraising to Reach Major Donors

Online fundraising can be used to find and connect with all kinds of donors, including those with generous checkbooks. They are known as major donors. As a nonprofit, you may have asked questions like: How can we engage major donors and obtain large donations? How do we optimize our web presence for major donors? What […]

New Guide: Community for Online Fundraising

Seth Godin, an entrepreneur, and marketing guru argued that we are at the key moment of a change in the way an idea is created, spread, and implemented. As a nonprofit, you are leading the charge of connecting people with your idea. How do you build and rally a community of believers and leverage them […]

New Guide: Gamification for Online Fundraising

What do PETA, Groupon, and FourSquare have in common? They utilize a strategy called gamification. Gamification works by applying game design and techniques in non-game contexts. Any organization or individual can apply it to encourage people to adjust their behaviors and to solve problems. Our comprehensive guide offers insight into gamification, and how you can […]

5 symptoms of a failing crowdfunding campaign

Nervous about your crowdfunding campaign’s wobbly, uncertain success? Perhaps your campaign is not going as well as you expected or you’re not getting the traction and publicity that you thought you would. It’s not all lost. You can still change it! Let’s look at what the common symptoms are for a failing crowdfunding campaign and […]

New Guide: How to Create a Point of View and Fundraising Goal

Setting a crowdfunding or online fundraising goal is the first step in planning a campaign. You start with a point of view and then set funding goals that are achievable, measurable, and relevant to your mission. Learn more by reading our guide that outlines a step-by-step process on setting your point and view and fundraising goal.

Should you use fundraising gifts or premiums for online fundraising?

Fundraising gifts are incentives you give to get donations. For example, a fundraising gift might be a coffee mug, a tote bag, or a handmade item that you give to a donor to incentivize them to donate. This has been hotly debated for 30+ years, and still, people have varying opinions. Yale professors (Journal of Economic […]