It’s no secret that the most effective fundraising strategies begin with understanding your target audience. When talking about generational cohorts, there are countless articles written on cultivating and soliciting Baby Boomers, Generation X, and Millennials. However, Generation Z is still an audience to be explored. Who is Generation Z? While generational cutoffs aren’t set in […]

Looking for ways to increase gift size and have a predictable source of donor revenue, month after month? CauseVox has a state-of-the-art pledge donation option (similar to buy now, pay later for donors!) that’s designed to help you get more online pledges and automatically fulfill them. It’s a great way to expand the scope of […]

In this guide, we provide you a step-by-step 60-day plan to cultivating your new donors with the goal of increasing retention and securing a second gift.

As nonprofit fundraisers, we’re always thinking about our donors first. We’re focused on recruiting them, retaining, engaging, and so on. And it’s all worth the effort because our donors are part of the lifeblood of our organizations—they’re the people who financially fuel our missions and help us produce real results. But donors aren’t the only […]

COVID disrupted fundraising in nearly every way imaginable the last two years. Every single sector has been impacted but particularly those that work in event fundraising. In the last two years we have cancelled, changed, pivoted, and adjusted event after event. This has understandably put a lot of strain on fundraising income. During this time, […]

Chances are, there’s a cause you’re enthusiastic about. Yet, giving a donation just doesn’t seem like enough sometimes. Sure, you can volunteer and advocate for causes that you feel connected with, but you may still feel like you can do more. Thankfully, there is actually another way (a great way) for you to help a […]

When’s the last time you received a great thank you? I once volunteered to help raise some extra funds for our nonprofit. The event lasted an entire Saturday after an already busy week. On Monday, I walked into my office to see a handwritten thank you note from our CEO on my desk. This experience […]

For the past few years, the Fiver Children’s Foundation has used CauseVox to grow their fundraising efforts. In particular, they have a track record of running incredible #GivingTuesday campaigns, exceeding their goal year after year.  To provide some background, #GivingTuesday is a global giving movement that builds off of Black Friday, Cyber Monday, and the […]

What Is A Fundraising Appeal? A year-end fundraising appeal is the persuasive content a nonprofit organization uses to ask for financial support for at the end of the year (aka during the height of the giving season). The appeal you craft will be the backbone of your year-end campaign strategy, and it will inform all […]

You know the drill everyone: it’s time to rev those fundraising machines for the year-end! It’s the holiday season — people are in good spirits and wanting to give out of sheer generosity or to offset their annual taxes and the most savvy nonprofits stand to gain the most by capitalizing on online giving trends. […]