Managing donor information is no easy feat and if you’re feeling overwhelmed by tracking data across multiple spreadsheets or post-it notes, that’s an obvious sign to invest in a donor database (also referred to as a CRM platform).  In essence, CRM stands for Customer Relationship Management. In the nonprofit realm, CRM takes the form of […]

#GivingTuesday has grown by leaps and bound since it started in 2012. Every year since then, more nonprofits and charities looking to engage an audience, raise money, and increase awareness for their cause capitalize on the power of collective giving fueled by this International Day of Giving. Thankfully, all the effort that’s been put into […]

When crowdfunding first burst into the social media scene back in the early noughties, early adopters soon recognized its radical potential for leveling the fundraising playing field.  Crowdfunding platforms for nonprofits allow organizations to spread their fundraising message far and wide using social media and email promotion. The results can be spectacular! The key to […]

There is SO much data available to us these days. For a data nerd like myself it’s amazing. But for those who are new to marketing or fundraising, it can be a little overwhelming. When it comes to data and information about your donation pages, you can track pretty much anything on there – but […]

Look, I get it. You got into fundraising to change the world and support a cause, not to do math. Digging into metrics and calculating ROIs was never my favorite part. I like a good spreadsheet as much as the next development professional, but it wasn’t the highlight of my day. I wanted to talk […]

If you’re planning a bowl-a-thon fundraiser for your nonprofit, you’re probably hoping for a bunch of fundraising strikes, or at least to avoid a gutter ball.  But what makes a peer to peer bowl-a-thon successful?  How can you make sure your event is a hit, instead of a ton of work for no results?  Combining […]

In college, were you more likely to attend an event if staff members said it was fun or if your friends wanted to go?  While that may seem like an absurdly obvious question, it’s an important one to consider when you’re looking to build your alumni fundraising. Alumni fundraising for colleges and universities is often […]

As our online lives become interconnected with those of our friends, the products we use, and the causes we support, it’s important to stand out. One way to do this is by focusing on community-driven fundraising. When you use community-driven fundraising, you’re leveraging the relationships you have with current donors to connect with a broader […]

In the age of social media, nonprofits are adopting peer-to-peer strategies to raise more money. But how do you know what peer-to-peer fundraising platform is best for you? If you didn’t know, peer-to-peer fundraising (also commonly referred to as “p2p”) is an opportunity to leverage your supporters’ personal networks to increase visibility and engagement for […]

Digital fundraising isn’t easy! In our social-media-driven world, your fundraising campaign can easily get lost in a jungle of competing distractions. Long gone are the days when unimaginative, cookie-cutter campaigns got results. While finding the perfect fundraising angle is going to rely on heaping spoonfuls of creativity and inspiration on your part, CauseVox has some […]