According to Charity Navigator, 31 percent of annual giving occurred in the month of December last year and donations made on Giving Tuesday rose 148 percent. As these statistics demonstrate, successful year-end communication is essential to many nonprofit organizations. But how can your organization make sure that potential donors see your message above the noise […]
6 Last-Minute Reminders As You Promote Your #GivingTuesday Campaign Tomorrow
We are now officially down to the wire on GivingTuesday. Are you feeling a little overwhelmed? I am, for a simple and silly reason: up until last week, I thought November was longer than it is. Like, a whole week longer. Here is how it went down: “Thanksgiving is next week.” -Friend, November 15, 2016. […]
A Thank You Note To Fundraisers
Being a fundraiser is hard. And these last few months of the year are especially so, with #GivingTuesday, year-end appeals, donor events, and holidays sprinkled throughout. On top of this, it’s mostly thankless work. Why is this? As our team takes tomorrow off to celebrate Thanksgiving here in the U.S., we wanted to stop and […]
Annual And Year-End Campaign: Top Strategies For 2016
While the old Christmas song heralds December as “The Most Wonderful Time of the Year,” for fundraising professionals, “The Most Stressful Time” might be more accurate. Research shows that this is the time when many nonprofits raise a significant portion of their funds–50% of nonprofits receive a majority of their donations from October through December. […]
How To Avoid Burn Out For Nonprofit Fundraisers During Year-End Fundraising Cycle
Guest Post by Beth Kanter and Aliza Sherman, Co-Authors, The Happy Healthy Nonprofit: Strategies for Impact without Burnout Thanksgiving marks the home stretch of the year-end fundraising cycle which can be a pressure cooker for many nonprofit professional fundraisers. Trying to manage huge workloads with limited resources, can easily trap us into thinking that we […]
Is Peer-to-Peer Fundraising Right For Your Nonprofit?
You’ve run traditional campaigns, email campaigns, and have done enough special events to keep your staff (and donors) busy. But the work of a fundraiser is never done. You always have to be thinking about how to keep the momentum going. Thankfully, after all that fundraising, you likely have a group of loyal supporters ready […]
Kenny Kane of Testicular Cancer Foundation On Donor Cultivation
How To Activate Supporters For Your Cause In this episode we talk with Kenny Kane, the Executive Director of Testicular Cancer Foundation (testicularcancer.org/) about the importance of having a deep understanding of your ideal donors and how that fuels how you craft your messages and activate supporters to take action for your cause. Kenny has significant […]
Confessions Of A Digital Fundraiser
Guest Post by Barb Perell Vice President of Online Services from Avalon Consulting. My name is Barb and I love direct mail. As a digital fundraiser for the past 16 years, that may be surprising. But I’ve seen first-hand that nonprofit programs that leverage online AND offline channels perform better than those that don’t. So as […]
How Universities & Schools Can Leverage #GivingTuesday To Engage Alumni
At CauseVox, we know that engaging your alumni to give is often difficult. However, we believe that #GivingTuesday is the perfect day for your college or university to rally your current supporters and bring new ones into the fold. #GivingTuesday has grown tremendously since it began back in 2015. Just last year, this day of […]
7 Fundraising & Storytelling Lessons From This Year’s US Presidential Race
Today is election day here in the US and we’ve all learned a lot about our two general election candidates and their primary opponents over the last year and a half. But, aside from the political (and personal) campaigning, there are a number of takeaways that nonprofits and charities can learn from the general election campaign moving […]