At CauseVox, we know that engaging your alumni to give is often difficult. However, we believe that #GivingTuesday is the perfect day for your college or university to rally your current supporters and bring new ones into the fold. #GivingTuesday has grown tremendously since it began back in 2015. Just last year, this day of […]
7 Fundraising & Storytelling Lessons From This Year’s US Presidential Race
Today is election day here in the US and we’ve all learned a lot about our two general election candidates and their primary opponents over the last year and a half. But, aside from the political (and personal) campaigning, there are a number of takeaways that nonprofits and charities can learn from the general election campaign moving […]
The Year-End Guilt Crisis – And How To Squash It
Guest Post by Allison White, Vice President Graham-Pelton Consulting, Inc. The end of the year approaches and like clockwork, so many organizations and fundraisers throw out the strategic, thoughtful approach they embrace the rest of the year. In its place arrives a hurried pace, an overflowing calendar, and worst of all….a feeling of guilt. The […]
Are You Fundraising The Wrong Way?
If you’re like most charities and nonprofits out there, you are facing two challenges when it comes to online fundraising. Reaching supporters online Convincing them to donate You may be tackling these challenges a number of ways, such as through social media or amping up your email newsletter distribution. And while these are great, proven […]
Julia Reich On Identifying Ideal Donor Personas & Why They Matter
What are ideal donor personas? On this episode we talk with Julia Reich, founder of Stone Soup Creative, about how a nonprofit can identify and craft their ideal supporter personas and how these profiles then influence your fundraising messages. Julia is a branding consultant for nonprofits, strategist, speaker, designer and writer. She works with nonprofits and […]
12 #GivingTuesday & Year-End Fundraising Articles To Help You Navigate The Last 60 Days Of The Year
The Fundraising Strategies & Nonprofit Tech Carnival is back, with tons of new resources to share! Our goal at CauseVox is to provide the resources and tools you need to fundraise effectively. This is especially important during year-end fundraising season. This is because over 50% of nonprofits say they receive the majority of their contributions […]
Customer Story: Foothill-De Anza Raises Over $25k During Their GivingTuesday Campaign
1.Who are you and what do you do? My name is Lindsay West and my official title is “Communications and Development Coordinator” for the Foothill-De Anza Community Colleges Foundation. My role is to help promote the mission of the Foundation to our donors and public using social media strategies, website updates, newsletter articles. 2. What […]
How To Incorporate P2P Fundraising Into Year-End Fundraising Campaigns (+ 3 Nonprofit Examples)
Over the last 6 years, we’ve witnessed thousands of peer-to-peer fundraising campaigns here at CauseVox. And one thing’s for sure, the popularity of this fundraising technique is still growing. In fact, over ⅓ of donations collected online in 2014 were a result of peer-to-peer fundraising. As you finalize your year-end fundraising calendar, consider adding peer-to-peer […]
Pinterest Ads for Nonprofits (The Basics)
Many nonprofits out there are using Pinterest to advertise their cause. If your target donor audience uses Pinterest (hint: they probably do!), you may want to consider using Pinterest ads. What Is Pinterest? Pinterest is a website that uses ‘pinnable’ (shareable) photos and videos that encourage users to perform an action. Popular Pinterest picture categories […]
Wild Woman Fundraising On Writing Fundraising Appeals That Effectively Raise Money
What is the best way to write fundraising appeals? On this episode we talk with Mazarine Treyz, founder of Wild Woman Fundraising, about the core elements of effective fundraising appeals, how the best appeals are centered around stories of one, and even touch on lessons you can pull from your favorite works of fiction when you’re […]