If you work with nonprofit marketing in any sort of capacity, then you are all too familiar with the number of communications options available to spread awareness and education to your audience. Social media, emails, direct mail, special event materials, and even simple pamphlets are just the tip of the iceberg when it comes to […]

Donations are the gas that will get your car (your nonprofit) to where you’re going (your mission). No matter how great or worthwhile your destination is, without gas, you are not going to get there. You must identify how to get donations for your nonprofit’s mission. You are not going to accomplish your goals. Which […]

We have spent several weeks discussing ways that your nonprofit can authentically connect with your donors. Face-to-face interaction, social media presence, and expressing sincere thankfulness for donor support are three ways to build great donor relations. Today we are going to wrap up our series by discussing a critical ingredient to building lasting, authentic donor […]

How Should Nonprofits Be Using Facebook In 2016? On this episode of Rally & Engage by CauseVox, we talk with John Haydon. He is one of the most sought-after digital marketing experts for nonprofits and charities. He has helped hundreds of nonprofits realize their best marketing and fundraising results. John has spoken at the Nonprofit […]

Prior to joining CauseVox, I spent six and half years in fundraising and marketing at international development nonprofits. During that time, I was constantly balancing an unrealistic workload, limited resources, and continuous change. Every new project or campaign began the same way—spending nights digging through online resources trying to learn best practices and looking for […]

What Makes A Fundraising Campaign Successful? On this episode of Rally & Engage by CauseVox, we have the opportunity to talk with Nancy Letteri. She is the Executive Director at Children of Vietnam, a nonprofit focused on alleviating child poverty. Prior to joining Children of Vietnam in 2011, she spent five years working for a foundation. […]

What Is Story-Driven Fundraising? On this episode of Rally & Engage by CauseVox, we have the opportunity to talk with Mark Whitehead. He is the Executive Director and Co-founder of neverthirst, a nonprofit providing clean and living water solutions in North Africa and Southern Asia. Hearing a sermon preached by David Platt in 2006 called […]

Although it’s common for nonprofits to think of their website as something to check a box, simply having a website is not enough. A solid nonprofit website is one of the most important tools to amplify your efforts and drive your mission forward.  In this blog, we will explore the importance of having a functional […]

When it comes to marketing, email has consistently been a reliable communication tool for nonprofits. With a relatively short time and resource investment, nonprofits can target a specific audience, personalize an email’s content, and schedule it for release. And while email marketing boasts a high return on investment for the average nonprofit, you should continuously […]

According to a study by the Pew Research Center, 85% of American adults use the internet and email. Email is the new direct mail, and it should be an essential component of your donor engagement strategy. We know that a vast majority of people use email, but what are the benefits of trying to grow your […]