Two apps that offer a new way of engaging with your supporters launched just a few months ago. Both are so new that usage is still somewhat low, but growing among certain demographics, and brands are just beginning to dip their toes in. The apps we’re talking about are Periscope and Meerkat and they let […]

Do you remember last summer’s ALS Ice Bucket Challenge? Within weeks of its launch, everyone’s social media feeds became a stream of videos of friends and family with lengthy lists of tagged names. Before the campaign was over, it seemed that everyone knew someone who had taken the plunge. Social media is a tremendous vehicle […]

Running an effective social media campaign is a lot of work. Keeping on top of all the different channels, posts, and schedules can be a full-time job on its own. Here are 4 social media management tools to make your job easier as well as tips on how to use them: Hootsuite The industry leader, […]

You need people you can trust. People who are just as committed as you are to your work and your mission. You need people who will help to guide your efforts and help you make the world a better place. You need new board members. But where do you find them? The good news is […]

Have you ever had a simply fantastic experience with a brand, or learned of a company with a truly inspiring idea, and then felt disappointed upon seeing their website? The key to creating a successful brand experience is keeping that story straight through every interaction you have with your audience. From the way you talk […]

Arguably, your fundraising appeal is one of the most important parts of your nonprofit crowdfunding campaign. It’s the heart of your cause. The meat and potatoes of your mission. The crucial part where you tell supporters what your goal is and why they should care. You know your crowdfunding campaign inside and out. But, you […]

There’s no denying the power of social media, and you’re likely already harnessing its incredible influence in order to spread the word about your crowdfunding campaign. But, did you know that now you can give your Facebook page some added oomph? Facebook recently rolled out a new feature that makes garnering donations even easier! Nonprofits […]

While you may have read our last post “4 M’s That Motivate #GivingTuesday,” in this post, we aim to explore what it looks like to turn the trends surrounding both fundraising and #GivingTuesday into practical strategies to help you raise funds this year. Giving is on the rise, increasing 7.1% last year and moving the GDP […]

We’ve all seen the rude, crude, and downright nasty comments online that result in double-takes and dropped jaws. There’s no doubt that the Internet provides a great outlet for conversation and self-expression. However, as with anything, there’s a flipside. The perceived anonymity and invincibility that the Internet provides can give people false courage and a sense […]