When I left the TV news business, the only thing I knew for sure was that I wanted to tell inspiring stories. When I looked around most of those stories were coming out of the nonprofit world, so I decided to put my focus there. I believe that nonprofit stories will continue to be some […]
4 Online fundraising tips that never go out of fashion
Lesson 1: Make fundraising a priority The first lesson nonprofits need to remember is this: fundraising is important. This is true no matter how large or small your nonprofit is. Once the fundamental importance of nonprofit fundraising is understood throughout your nonprofit, especially by your Board of Directors, raising funds becomes less difficult. Lesson 2 […]
Startup Nonprofit: Tips to engage supporters in online fundraising
For nonprofits entering the online space or nonprofits just getting started, finding the right ways to reach prospective donors and supporters can leave you scratching your head. With the rise of email newsletters and social networking, you can interact with supporters on a regular basis by notifying them of current events or fundraising opportunities. With […]
Applying color theory to online fundraising
Digital fundraising websites need to compel their visitors to action. Your fundraising efforts should incorporate design and marketing techniques for the maximum effect. One such tool, color theory, has the potential to improve your nonprofit’s success and, as is always the goal with nonprofit ventures, create a greater social impact. Color theory is the study […]
How the United Way of Norman raised $17,000 by not shaving
“CauseVox is easy to set up and easy to maintain. They also have lots of great tools and tips available that got our campaign going.” ~ Jed Dembrowski, United Way of Norman This case study discusses how the United Way of Norman’s “No Shave November” campaign raised over $16,000 through their CauseVox fundraising site. In addition, […]
Correlation between video and fundraising success
Telling your story matters much more than you think. It especially does when you’re running a digital fundraising campaign. From a population set of campaigns (outliers removed), we picked the top 15 highest grossing campaigns that CauseVox has powered. In total, this sample set raised $1,203,072 in donations with an average raise of $80,205. After […]
Highlights from our NTEN/Foundation Center digital storytelling session
Digital storytelling is one of the big trends for nonprofits in 2012. More and more of them are seeing a high ROI on creating videos, writing narratives, and investing in media. Yesterday, we presented with Annie and Ethan from ListenIn Pictures at NTEN’s 501 tech event in NYC about our digital storytelling for nonprofits. We […]
Your online fundraising campaign is boring
Every day, I get to see how hundreds of nonprofits run their virtual fundraising campaigns. Some of the most memorable, shared, and successful are the ones that make fundraising fun. For example, One Girl raised $40k by asking their supporters to do things in a dress. The United Way raised 50% more than their goal […]
How To Inspire Action and Build Movements Through Video Storytelling
Happy holidays to all! We’re excited to kick 2012 off with a free session in NYC on video storytelling, hosted by the Foundation Center and NTEN. We’ll be talking about our recent digital storytelling ebook with ListenIn Pictures. Read more and register for the session below. It’s free and limited seats are available. —- The […]
How One Girl raised $42,000 to educate girls in Africa
“CauseVox is the sexiest fundraising platform I’ve ever used. So simple, so easy to understand.” – Chantelle Baxter This case study discusses how One Girl’s “Do It in a Dress” campaign raised over $42,000 through their CauseVox fundraising site. In addition, their campaign strategy, techniques, results, and lessons learned from their campaign are discussed in […]