For most fundraisers I know, few words are as scary as “data analysis.”
Data analysis is something most fundraisers know they should be doing, but getting started seems impossible: there’s too much data, too little time, and running the numbers sounds overwhelming.
If you don’t know where to begin when it comes to analyzing your donation data to inform your fundraising strategy – do we have the class for you.
We’re launching the Intensive: Data Analysis and Key Performance Indicator (KPI) Intensive: Using Data To Chart A Better Course.
This class will help you make good projections for the coming year by taking a look at what you’ve raised, how effective your past fundraising efforts have been, and how to track your success moving forward.
In this 90-minute intensive, we’ll break it all down in easy steps. You’ll learn how to:
- Run a standard statistical analysis on your fundraising data to determine the key trends in your fundraising efforts;
- How to determine the true cost of each of your fundraising efforts;
- How to establish and track key performance indicators for your fundraising operation;
- Understand the real impact of knowing and measuring your fundraising success.
- + More
You can’t improve what you don’t measure. To set goals and make decisions that will move your fundraising operations (and your mission) forward, you have to learn to identify both where you are succeeding and falling short.
This intensive aims to demystify the process of data analysis, help you figure out the most meaningful statistics you should be tracking, and identify qualitative metrics to help put data into context.
You’ll be surprised how easy it is to analyze your data to optimize your fundraising for the year!
This intensive class is a key addition to any training you’re seeking in fundraising planning and individual giving.
Here’s what participants have said about Kelly’s other classes:
“I thought Kelly was a wonderful and engaging presenter. I’ve attended other webinars where I became confused/disinterested, but Kelly made it interesting and explained the concepts in a way that was easy to follow. I also thought the individual coachings were a great touch and added another level of personalization which I very much appreciated. Thanks Kelly and the CauseVox team!”
“Even though I knew the recording and slides would be available, I couldn’t stop myself from taking notes. Kelly is an excellent presenter, she was so well prepared, and her points were spot on – I DEFINITELY plan to take advantage of your and Kelly’s generous offers for a 20-minute consult regarding year-end fundraising plans.”
Who the class taught by?
Taught by Kelly McLaughlin: Your NonproFIT Coach
Kelly is an independent fundraising consultant based in the Washington, DC area. She has spent over a decade learning from some of the best, biggest, and brightest nonprofit leaders in the industry…and then figured out how to make their systems and practices work for small nonprofits—the ones with tiny budgets, too few staff members, or other resource restrictions.
She pairs this expertise with principles of behavior change management—learned from her years as a fitness trainer—to make sure that the changes her client organizations make stick and contribute to long-term growth.
Starting her career, Kelly oversaw an individual giving program that went from raising $300k annually to $1 million annually in just four years. Since then, Kelly has worked with a range of nonprofits, from multi-million dollar budgets to volunteer-run groups, from political advocacy to arts education, from international aid to local historical societies. You can learn more about her at fitnonprofit.com.
