#GivingTuesday is a one-day annual movement focused just on charitable giving. In the two years since #GivingTuesday was launched, the campaign has engaged more than 10,000 organizations around the world, raising hundreds of thousands of dollars. In 2013, collective reporting showed a 90% increase in online giving compared to 2012 and a 270% increase in giving on the Tuesday after Thanksgiving.
This year’s #GivingTuesday, on December 2, will be even bigger, and it’s not too early to start planning how your nonprofit or cause can get in on the action. We’ve pulled together a short guide to help you coordinate your own #GivingTuesday campaign using the CauseVox platform – let’s get to work!